Pop-up Event for Kérastase together with Zalando and testimonial Riccardo Simonetti in Berlin. (2025)
Weʼve created four unique kiosks, each capturing a moment of the day: morning to midday, evening, and night. Every space featured the hero product alongside curated items, arranged in a classic kiosk style with shelves and fully branded details. The look is monochrome to give the kiosk theme an elegant twist. Testimonial Riccardo Simonetti guided invited guests through the experience, while experts introduced and explained the hero products in each space.
Production Studio 11:40
Managing Creative Director Holly Barrow
Associate Creative Director Carlotta Seibert
Photographer Annika Yanura
Social Content Kimi Brown
1 entrance + bar area
2 display of campaign along the walls
3 hairflip station
4 morning: rise and shine matcha bar
5 midday: health shot bar
6 evening: glow salon
7 night: wind down headphone station
8 dj station
9 goodie bag fridges
10 outdoor area