Campaign shoot for Authentic Beauty Concept with Camille Razat. Shot on the northern coast of Mallorca near Port de Sollér. (2025)
For Summer ’25, Authentic Beauty Concept takes Camille Razat on a summer retreat, a moment of escape designed for reconnection, both with herself and with her surroundings, on the island of Mallorca.The story captures Camille’s intimate moments throughout the journey: the quiet pauses, the local going-on’s, the subtle sounds and scents that shape her experience of the island. Alongside her, the ABC hero products become part of this sensory landscape, each fragrance evoking emotion, memory, and familiarity. Scent becomes a quiet narrator, awakening memories and amplifying the senses long after the moment has passed.
Testimonial Camille Razat
Production Studio 11:40
Managing Creative Director Holly Barrow
Associate Creative Director Carlotta Seibert
Director Maya Margolina
Director of Photography Mika Altskan
Photographer Nina Raasch
Social Content Mährlein & von Perfall